Urban Airship Blog

Mobile Thought Leaders Unite on the Airship at SXSW

The crew is on the ready, the flight plan is set and the blueprint for a SXSW experience you won’t soon forget is coming to life. Over the next month you’ll be able to follow along in our journey as we bring Urban Airship’s Mobile Roundtable to the streets of Austin for SXSW; it’s beginning to take shape.

Last week you learned that we really are planning a mobile, mobile leadership event. With round-trips jumping off from The Screen Porch at W Austin, and a secret, ultra-cool way station, a few of you will have the opportunity to mix and mingle in small group discussions led by mobile, marketing and developer luminaries.
People like Andrew Mager, Chief Listening Officer at Spotify, and Chris Messina, Developer Advocate at Google, will spark a wide variety of discussions, from how mobile is changing content, marketing and consumer behavior, to how industries can adapt to seize new opportunities.
Head on over to our event site and submit your email address to get updates on how you may be able to hitch a ride with us in Austin.

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Urban Airship is leading the movement of mobile innovators. Mobile strategies must extend beyond app acquisition or risk leaving 70 percent of users behind within 30 days after the download. Urban Airship helps brands build high-value relationships from the moment of download, increasing engagement 4X and retention 2X to turn users into loyal brand advocates.

The Urban Airship Mobile Engagement Platform helps brands build their businesses by serving customers with the mobile moments that matter to them. Only Urban Airship arms companies with the broadest set of possibilities for creating rich, interactive experiences that drive new levels of reach, relevance and immediacy with all mobile audiences.