Summer of Push Week Eight Roundup
Published on 12 Aug 2013
Last week we saw an appetizing selection of mobile tips, tricks, insights and stories. We showed how to bring back the buzz of “you’ve got mail” to your customers’ devices through an in-app message center and took a look at Sabre Holding’s Tripcase app. Additionally, we provided some tips for completing a successful app launch and showed how sales can target your named accounts based on location.
Remember back in 1998 when “you’ve got mail” epitomized the perfect summer track? We hope so because we began the week by showing you how to bring back the buzz of “you’ve got mail” to your customers’ devices through an in-app message center.
Our vacation time is precious. If our flight is going to be delayed or cancelled, we would rather be sitting by the pool than sitting at an airport terminal for hours. On Tuesday, we looked at how the Tripcase app by Sabre Holdings uses push notifications to help travelers savor every moment of their trip.
With sunshine lasting well past suppertime, our summer is all about getting things done. And with new launches from awesome clients every week, we aren’t the only ones being productive in the dog days of summer. On Wednesday, we presented our top three tricks to ensure that your summer launches go down as smoothly as a cold one on a hot day.
As a B2B Marketer, we’ve all been there before: your sales team has specific, targeted accounts that they want to reach. So, you’ll go your list broker or an ad network and send some emails, place some phone calls or roll out some more banner ads. That’s good, but you can do better. We discussed how to target your named accounts based on location – a B2B dream come true!
After you watch a favorite music video or laugh at the latest viral video, make sure to check out Urban Airship’s YouTube Channel to learn more about Mobile Relationship Management. We showed how our channel is packed with thought leadership on how your brand can take advantage of the mobile revolution and why you should subscribe to our channel alerts.