Mobile Marketing Automation

Mobile marketing automation means you can deliver personalized, real-time mobile messaging at scale — and better meet your mobile growth goals. Get tips and tricks for better mobile marketing automation with these posts.

Mobile Marketing Automation: Flex Time for Your Messages
Greg Weinger, 11 Aug 2016

What’s the best time of day to send your message? This is a question customers frequently ask us, and we know it causes marketers anxiety. Like most things in mobile, the short answer is “it’s complicated,” but a lot depends on whether you’re using marketing automation or sending a campaign. Automation Time For automation, you need a tool that gives you flexibility and careful control over when to send a response. How you use it depends on the specifics of your use case. For…

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