Urban Airship Newsroom

Press Releases

Urban Airship Analysis of Retailers’ Mobile Wallet Coupons and Loyalty Cards Reveals Widespread Peer-to-Peer Sharing

22 Jun 2017

Analysis of more than one million Apple Wallet loyalty cards and coupons from major multi-channel retail brands shows sharing mobile wallet passes is common behavior producing a massive lift in the number of people businesses are able to reach.

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Urban Airship Soars Past One Trillion Notifications Delivered

25 May 2017

New data on year-over-year mobile app engagement trends and accelerated customer growth with thousands of businesses now relying on Urban Airship Engage's scalability, reliability and real-time automation, are key reasons for a dramatic increase in the volume of push notifications delivered.

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Urban Airship Launches Digital Growth Platform to Power Personalized, Real-time Notifications On Any Marketing Channel

12 Apr 2017

Designed for customer growth teams, the Digital Growth Platform offers a single solution to compose notifications, select audiences and channels for distribution, design real-time automation rules and limits, apply predictive machine-learning and analyze or integrate user-level data. At its foundation are Urban Airship’s profile and channels API platform services that enable using real-time customer data from any system to deliver individualized notifications to any platform, device or marketing channel. With these powerful open APIs, businesses can leverage any existing marketing technology investments and easily add other solutions as new channels or best-of-breed capabilities emerge.

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Urban Airship’s Mobile App Retention Study for Key Industry Verticals Finds a Major Reason New Users Churn is Not Receiving Push Notifications

20 Mar 2017

Urban Airship analyzed the first 90-days of app usage for more than 63 million new users and compared retention rates against the frequency of push notifications received across key industry verticals including Retail, Media, Sports & Recreation and Utility/Productivity. The results show a surprisingly large number of opt-in users never receive a push notification and these users are retained at lower rates than opt-out audiences. Further, across all verticals and mobile platforms, users who received messaging at daily+ frequency had the highest 90-day retention levels.

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Urban Airship Expands to Web Push Notifications, Enabling Marketers and Developers to Send Personalized, Real-time Messaging to Website Visitors

15 Mar 2017

With Urban Airship Web Notify, marketers can align their mobile web, desktop web and app engagement strategies to effectively reach their mobile audience in the most appropriate channel. With the same scalable platform, powerful segmentation and sophisticated real-time marketing engine as Urban Airship's mobile app engagement solution, marketers can close the engagement gap between websites' rapidly growing audiences and the amount of time they spend on those properties, which is one-twentieth the time they spend on apps.

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More than 75 percent of retail passes in Apple Wallet are the result of peer sharing

MarTech Today, 22 Jun 2017

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Case study: How a children’s e‑retailer boosts revenue with push notifications

DigitalCommerce 360, 1 Jun 2017

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Urban Airship Delivers 1 Trillion Push Notifications

EmailMarketingDaily, 31 May 2017

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3 Ways Mobile Wallets Can Help You Engage Customers

DestinationCRM, 16 May 2017

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Urban Airship’s Digital Growth Platform offers notifications anywhere

ZDNet, 12 Apr 2017

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About Us

Urban Airship is trusted by thousands of businesses looking to grow with mobile. Every day, marketers and developers depend on Urban Airship to deliver more than one billion mobile moments that inspire interest and drive action. Urban Airship’s mobile growth platform is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBC Universal, Sky Media, and Zillow.

Media Contact

Corey Gault
(503) 206-9164