Urban Airship Newsroom

Press Releases

Urban Airship Expands its Platform to Revolutionize In-App Engagement for Consumers and Brands

8 Mar 2018

In-app messaging is a proven lifeline for apps to engage all users, but limitations in cloud-based triggering and delivery timing meant there was always the possibility for messages to be seen as irrelevant, annoying or interruptive. With Urban Airship’s new in-app automation engine, brands can create rich, interactive in-app messages that instantly display based on customers’ multiple behavioral and lifecycle events with automation logic included in the app itself.

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Urban Airship Expands Global Footprint With Opening of India Subsidiary

1 Feb 2018

After years of successfully serving some of India's largest mobile brands, Urban Airship is making a dedicated investment in the region with the opening of its Indian subsidiary, Urban Airship India Private Limited. India is one of the largest markets in the world for mobile phone usage, and it's growing at a scale few technology service providers are capable of supporting. Now, beyond its scalable platform, Urban Airship will have dedicated resources and expert services to support and grow its Indian customers.

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Urban Airship Introduces AI Marketing Orchestration to Optimize Customer Engagement for Businesses Across the Martech Stack

25 Jan 2018

AI marketing orchestration takes the guesswork out of delivering cross-channel messages customer will welcome. As the only open platform spanning the entire martech stack, the Digital Growth Platform allows marketers to maximize their use of customer data, automation and machine learning across existing solution investments to boost results and lower costs.

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Urban Airship Holiday Retail Study Finds Big M-Commerce Gains for Both Brick-and-Mortar and Online-Only Retailers

28 Nov 2017

Urban Airship's fifth annual Mobile Retail Trends study of retailers’ apps finds year-over-year increases in every major statistical category related to apps and notifications. However, comparing brick-and mortar retailers versus online-only retailers shows more dramatic differences impacting the future of retail as digital’s influence continues to grow.

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Urban Airship Expands its Platform with Predictive Lifecycle Marketing Analytics to Optimize Engagement Across Any Channel

9 Nov 2017

Building off of Urban Airship’s strategy to make data more open, accessible and actionable across business systems and marketing channels, its platform now offers a more complete view of customers’ online brand interactions by incorporating user-level data from both websites and mobile apps, as well as email, SMS, and other channels like Apple TV in the marketing stack. New Predictive Lifecycle Marketing Reports Marketing enable marketers to evaluate customer growth across the lifecycle and optimize the long-term impact of their efforts.

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Urban Airship announces new features for automated messaging

TechCrunch, 9 Mar 2018

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How These 4 Brands Are Using Their Apps to Personalize Customer Experience

AdWeek, 19 Feb 2018

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Publishers eye push notifications in aftermath of Facebook news feed changes

Digiday, 31 Jan 2018

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Urban Airship adds predictive engagement, email & SMS

MarTech Today, 25 Jan 2018

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At TGI Fridays, Cross-Channel Messaging Is A Dish Best Served Personalized

AdExchanger, 25 Jan 2018

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About Us

Urban Airship is trusted by thousands of businesses looking to grow with mobile. Every day, marketers and developers depend on Urban Airship to deliver more than one billion mobile moments that inspire interest and drive action. Urban Airship’s mobile growth platform is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBC Universal, Sky Media, and Zillow.

Media Contact

Corey Gault
(503) 206-9164