A Digital Marketing Playbook for Holiday 2018

Data, recommendations & resources

For the fifth year in a row, we’ve examined retailers’ mobile marketing tactics during the holiday shopping season. One thing is clear: Mobile and commerce spending around the holidays have continued to grow year-over-year.

Our Digital Marketing Playbook shares everything marketers need to know to create better and more valuable connections with customers and prospects on mobile — and beyond.

Download the eBook and learn:

  • Peak days for new app installs during Cyber Week 2017 — and the differences between brick-and-mortar & online retailers
  • Trends for average notification opt-in rates during the holiday shopping season — including unique U.S. and U.K. trends
  • Tactics, recommendations and resources to help you make the most of the holiday shopping season (and beyond!)

Get the eBook

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