WHAT CONSUMERS REALLY WANT FROM MOBILE WALLET
Did you know that more than half of consumers have used a mobile wallet pass? Millennials are at the top of the list, yes, but Generation X and higher-income mobile users are not far behind.
Join us to review the results of a June 2016 survey on The State of Mobile Wallet Marketing to learn about how 2,000 consumers in the U.S. and U.K. want mobile wallet passes for a variety of uses.
Attendees will come away with: - A clear understanding of current mobile wallet consumer use and where they’d like more - Specific coupon and loyalty program opportunities - How brands can quickly and easily implement these solutions and test additional channels to drive mobile engagement