Politico Europe

Using Mobile Wallet for Brexit Coverage

Politico Europe used mobile wallet to create an EU Referendum Tracker for Brexit coverage. The pass shared live polling results as well as links to the latest coverage, serving as a central channel for users to check in on the status of the vote.

Best of all, since passes are updatable, it served as an ongoing engagement channel.


Download the case study to see how mobile wallet helped reach new users.

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