Predictive Churn BETA

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Name of BETA Service and Description:

Predictive Churn BETA

Every week, we will set tags for all users that our predictive engine determined had a low, medium, and high likelihood of Churning. The predictive engine looks at users active over a 60 day window and determines a user’s risk of churn. These users can then be targeted via Engage.

Term of Beta Service:

Starts on the day that we enable the service, and terminates as set forth in Section 3 of the Agreement
Costs or charges for access and use of the Beta Service
During the term of the Beta Service, there is no charge for Customer’s use of the Beta Service and Beta Service Materials. However, Customer will continue to be charged for any other Urban Airship products or services Customer uses either separately or in conjunction with the Beta Service.

Additional Terms and Conditions:

Urban Airship may change the Beta Service and Beta Service Materials during and after the term of the Beta Service based (in part) on Feedback provided by Customer and other users of the Beta Service. Consequently, the functionality, features, and documentation for the Beta Service and/or the Beta Service Materials may change before the Beta Service or the Beta Service Materials is made generally available (if at all).

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