Urban Airship Blog
Mobile Engagement Becomes More Tailored Than Ever This Holiday Shopping Season

24 Nov 2015

When you know someone better, you can engage with them on a deeper level. Today's brand/user relationships are not about shouting "buy buy buy!" They are about sparking a conversation. Tailoring your messaging and offerings to include something that you KNOW your user wants, and making it easy for them to get it will mean a happier customer as well as increased sales.

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Implementing Your First Mobile Messaging Strategy

24 Nov 2015

A plan is only as good as the ability to implement it. Our Strategic Consulting Team has worked with a variety of clients, from Fortune 100 companies to five-person startups, and observed different levels of success in bringing mobile messaging plans to life. Here are three implementation tips — based on hundreds of consulting experiences — that will give you a much greater certainty of success!

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Our AppsWorld London Wrap-up

20 Nov 2015

This year’s AppsWorld conference in London drew huge brands such as Google, Uber and GlaxoSmithKline to the event. We share our thoughts on this year's conference and the role of mobile.

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Why We Built Urban Airship Insight

18 Nov 2015

Urban Airship now has two data solutions to help mobile teams close the insight-to-action gap and fuel user-centric actions across any business system either in minutes or in real-time.

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They Don’t Want Your App

16 Nov 2015

Face it. Most consumers don't want your app. Mobile wallet passes are a great alternative way to get on your customer’s phone, stay there, and keep in touch.

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Retailers tune in to in-app messaging to turn on all app users

13 Nov 2015

Most retailers amp up their campaign efforts during the holidays, so brands who want to stand out above the rest must get creative with their holiday messaging. Forget holiday emails and direct mail catalogues — mobile apps, particularly message centers, are a great way to get noticed and engage with users throughout the holiday season and beyond.

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About Us

Urban Airship is leading the movement of mobile innovators, helping them build high-value relationships through mobile apps and mobile wallets. Its mobile engagement and insight products mobilize all aspects of a business, powering exceptional mobile and omnichannel customer experiences. Studies have found that Urban Airship’s engagement solutions can drive an 878 percent return on investment for customers and overcome APPathy by increasing app user engagement 4X and doubling retention. Thousands of companies and some of the most demanding brands in retail, media & entertainment, sports and travel & hospitality, trust Urban Airship to deliver the mobile moments that matter to their customers and their business.

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