Your Data at Your Service
Now marketers (not just data scientists) can create drag-and-drop custom reporting to see predictive analytics for key lifecycle stages.
- Flexible Customization Analyze up to 10 dimensions of campaign data to pinpoint what’s working
- Smarter Segmentation Group customers into cohorts to drive more personalized marketing
- Faster Impact Use insights to create 1:1 messaging on any channel
Look Forward, Not Backward With Machine Learning
Use Predictive Churn Analytics at key lifecycle stages to identify the acquisition sources, app experiences and campaigns that drive long-term engagement and value.
Data Scientist-Designed Reports Reveal Growth Opportunities at Every Lifecycle Stage
Our data scientists regularly provide and update Lifecycle Marketing Report templates so you can understand, predict and influence customer behavior in each lifecycle stage.
Net Customer Growth: Go beyond MAU and DAU metrics by calculating new users, churn, uninstalls and reactivations all in one view — for any time period.
Installation Attribution: How well do your various acquisition channels drive app installs — and users least likely to churn? This report shows you.
Funnel Reporting: Pinpoint high intent users likely to convert.
Footfall Traffic: Understand the effectiveness of individual messages in driving foot traffic in physical locations.
Predictive Churn: Leverage the power of machine learning: see which of your users have a low, medium and high risk of churn.
Retention Heatmap: Track user cohorts over time so you can see what’s working — and what’s not.
Top Messages Before Uninstall: See which messages may have influenced app uninstalls.
Uninstalled Users Lifetime Metrics: ID user populations with a higher likelihood of re-engaging.
11 Must-Have Predictive Lifecycle Marketing Reports
Learn more about how to leverage customer data & grow your business.
See the Power of Predictive Lifecycle Marketing Analytics Built for Marketers
Get a tour of Insight’s powerful, flexible reporting solutions and the Lifecycle Marketing Reports today.
- Use Lifecycle Marketing Analytics to Drive Growth Our experts show you how in this webinar.
- Blog Posts on Mobile Data & Analytics Get our latest thinking on putting your mobile data to work for your brand.
- Our Mobile Analytics & Customer Intelligence Solutions Know better, do better. Learn more about how to use customer data to grow your business.